Copy/paste this new hire press release to create a new employee announcement for your organization. Remember – your headline needs something that’ll get your audience intrigued. Unveiling or Launch Date Press Release Template. Focus on making your product stand out from the rest by emphasizing on unique features and benefits. The use of bulleted information makes the release ⦠Well, for new initiatives, a product manager would write an internal press release which would announce the finished product. Click the image that follows to read the release. A product press release is critical to inform journalists and customers about your exciting new offerings. In order to do that, you need to write the If you need to hold the release until a certain date, however (this is commonly the case in product launches), put HOLD RELEASE ⦠We all feel compassion and concern for those affected by the Coronavirus,” said Richard Saghian, Founder and CEO of Fashion Nova. It’ll improve the chances of your product press release getting picked up and published. If you are still worried about a correctly written press release â ⦠You can create a press release for your new pricing. This should contain the 5 Ws. Nail the headline. However, a press release can be tweaked to suit different audiences based on their location and interests. Press release examples for product launch. If it is about a new product launch, you shouldn’t include mention of your last quarter’s earnings. Quotes are here to add a human angle to the press release - they need to add value. Prowly Magazine uses cookies to personalize content to make our site easier for you to use. Podcast Press Release Best Practices Press Release Jan 28, 2019 Get Frecked Announces Rebranding Into Freck Beauty Along With New Product Line Read More. Your introduction should explain and summarize all that they need to know at a glance. Take for example the average cost of repairing a toilet in your area is $250, you can let people in your area know that you are helping them save $50. This product press release helps promote the product and increase awareness about its benefits and what consumers can get by buying it. Make social videos in an instant: use custom templates to tell the right story for your business. Contribute! Media contact information – the author or company’s/agency’s contact information. If you’re targeting a very particular and specific audience, especially in the B2B sector it can be a better idea to focus on the technical features of your product. How will it contribute to the consumers’ lives? When you write a press release, remember that it is about the facts. Try including numbers in your headline/e-mail subject – they’re proven to improve open rates. Stay away from boring titles such as [Company] Launches “New Product”. Include the following in your product press release: A key factor in getting your press release picked up by the media is pitching to relevant journalists and bloggers—people that are interested in writing about your type of product. 1. Innovation can ⦠It could be to announce a new product by a company or brand. They’re often one of th… A press release can be very helpful when it comes to letting people know about your company’s new product. with drag & drop elements and add photos, videos, call-to-action buttons and social media conversations to your press release. It has all the elements of a good press release in the perfect order. Company info – a short paragraph about your company and its products to help journalists understand the nature of the business and make writing about it easier. This is a great example ⦠College Preview Press Release Example; Food and Beverage Press Release Example . This press release template is for launching or unveiling a new product, service, technology, etc. The $19 version contains all of the press release templates from this site. Make note of the centered ending characters “###”. Writing your headline when you are done with the press release draft gives you more clarity about the essence of the press release. The release opens by evoking emotion with a powerful image â a Whataburger sign damaged ⦠If the release is being sent to one news source, add the word "Exclusive" and the name of the news source in the release date line. But first, scroll down for press release formatting tips. For new initiative, the process begins with a formidable task: A product manager must write an internal press release announcing a finished product. Press Release Pitch Template: When you send a press release, you might also need to send a pitch email. If you’re ready for your press release to go out to the public … Dateline – to confirm that you’re providing the most up-to-date information. 3. The introduction should effectively show the Where, When, Who and Where. The boilerplate also includes more resources for reporters as well as social media information. Travel; Click the icon to see the sample press release. To grab the attention of readers and potential buyers, however, a product press release must be persuasive without being too much of a hard-sell. Send them a pitch and let them know you are about launching a product that can help their audience. Remember by using this service, your press release will be available for more than 5,000 media outlets and it is a good thing to recall that you can save 33% on your first press release by visiting this site. Jump To: New Product Press Release Examples, new product announcement press release template, FIND MEDIA CONTACTS INTERESTED IN YOUR PRODUCT, New Cosmetics Product Press Release Example, 13 Free Press Release Templates & Examples for Any Occasion (in Microsoft Word & .pdf Format), How to Write a Press Release? Beginning today until May 20, 2020, Fashion Nova Cares will give away $1,000 dollars every hour, for a total of $1,000,000. You may not have enough space to argue the “Why” in your first paragraph, the next few paragraphs should help you get that done. If you’re unfamiliar with visual press releases, check out these multimedia press release templates and examples. Starting today, Fashion Nova Cares with Cardi B will give away $1,000 every hour until May 20, 2020, providing immediate relief to those who need it most during this challenging time. A press release is a silent ambassador or your business and you need to make sure your ambassador looks great. How will it contribute to the consumers’ lives? With what effect? A press release can be very helpful when it comes to letting people know about your companyâs new product. Below is a press release example from Bulletproof, announcing a new product line. As you read it, note its use of attention-grabbing statistics, action words, and clear benefits. In a press release, you print various details of a particular matter in a newspaper, which helps in getting the interested people know about it. Make note of the centered ending characters â###â. It is different from an advertisement and has to be written like a news article. HubSpot's New Product Announcements Type of press release: New product launches. Look at this narrative… XYZ Plumbing Will Help Local Area Households Save $50,000 in the next 6 months. The Where, What, Why, When and Who. What? A product press release is used by many companies who sell and churn out new products. Here’s How to Pitch and Write a Guest Post for Prowly Magazine! This marks an unprecedented move by Widget Com to expand its worldwide product distribution to the formerly closed markets of China. Product Update Press Release Template. Want even more powerful tips for PR success? Your reader wants to look at that single wire and have a clue about your press release or know why they should try to untie the whole package. As a Microsoft Word press release template, it’s simple to use—just choose your font and start typing. Use this template for that. If readers are asking themselves “so what?”, then you’re doing it wrong. Brand Press Release: Introducing New Product Line into the Market A clothing chain launches a new line of products as part of its retail brand, expanding its reach into fragrances. If you are successful in pulling your readers to this stage, you should do well enough to hold them in, and take them further. PS. Press release examples you can learn from. Writing and pitching product launch press release is no different from any other press release. Once complete, email your press release Word template … Each press release was created with Prowly’s Press Release Creator , which lets you easily create visual press releases (great for showing off your product!) The $19 version contains all of the press release templates from this site. However, remember to avoid attachments as much as possible. LOS ANGELES, April 8, 2020 /Newswire/ — Today, Fashion Nova, a leading online fashion lifestyle brand, and cultural icon, Cardi B announced Fashion Nova Cares with Cardi B, a philanthropic initiative focused on helping people in need. Required fields are marked *. Because only innovation is likely to attract the journalistâs attention. These three real-life press release examples show the importance of crafting a headline that grabs attention, uses wordplay and inspires curiosity: Bye bye, Beetle - Beetle Final Edition – Premiere at the Los Angeles …. Unveiling or Launch Date Press Release Template. Cosmetic Product Launch Press Release Example Smashbox used Prezly to showcase their new makeup kit collection which was co-created by Bri Luna. Travel; Click the icon to see the sample press release. Fashion Nova will then distribute individual checks in the amount of $1,000. Open it in Word (or another program that can display the DOC format), edit it, and print your personalized press release. Towards the bottom, you’ll find a few useful new product launch press release examples that’ll get you inspired. Here are a few examples of good press releases: 1. But what if you want to send out a press release that contains lots of high-quality and high-res images or videos (and because it’s a way to make your product more attractive for the press—why wouldn’t you)? December 06, 2012 – The company plans to release its second quarter fiscal 2013 financial results on Thursday, December 20, 2012, at approximately 1:15 p.m. PT. For example, "Company ABC plans to release its newest transformer toy in stores Aug. 15, 2018. Widget Com Opens First Retail Stores in China. If you come across this and you live in the area, you are likely going to read the press release.. A press release can be very helpful when done the right way. In the context of a press release of âproduct launchâ you must make appear very quickly, even in the title if possible if not in the first paragraph, how the product is innovative. Regardless of how you choose to structure it, it’s essential to ensure that the header stays succinct, clear, and easy to understand. By now you should know the basics of creating an effective product press release and pitching it successfully. The success of your new product press release getting published in the news can often decide on the success of your product/sales. A good press release always tells the most important details about the product you are launching. Most small business owners or local service providers do not understand how much they are missing when they fail to get in to the news about their new service, product or pricing. Your title is what compels your reader to delve in further, and you want to make sure that really happens. Open it in Word (or another program that can display the DOC format), edit it, and print your personalized press release. This Word press release template is formatted to help you easily share product details, reviews, and availability as well as contact and company information. For more information, please visit fashionnova.com/cares. You should go through your press release draft all over again to be sure there are not mistakes. A press release should has about 4- 5 paragraphs including the boiler plate. As you read it, note their use of attention-grabbing statistics, action words and clear benefits. We help you do the heavy lifting and boost your brand/product awareness through our press release distribution services, Your email address will not be published. Publicizing your senior level staff, for example, can give you more exposure and credibility. The boiler plate explains about your business and let people know more about your company. In order to cover your bases and promote from all angles, consider sending out a podcast press release to announce your new show! Fashion Nova is one of the world’s leading fashion lifestyle brands championing female empowerment and inclusivity. Each free press release template is available in Microsoft Word (DOC) format. Each free press release template is available in Microsoft Word (DOC) format. sample ad for Father's Day (2) Flower Shop Press Release (1) flyers press release (1) Got a new product or update? Your title is like a wire that ties all other paragraphs together. The Whataburger news release, though unconventional for a press release, is an excellent example of a brand communicating itâs efforts in giving back to the community. You can get your press release to appear in over 350 news sites right away by using our press release distribution service. If you’re short on time, check out our new product announcement press release template. Whether you’re marketing a new business venture, promoting a new book, or simply drumming up some interest for an upcoming non-profit event, the press release is an invaluable tool that can make or break your efforts at gleaning some much-desired media attention. For example, if you’re writing a press release about a new line of natural cosmetics, check which journalists that you found are actually interested in natural and organic products, and not just cosmetics in general. You can write a good title right from the beginning, but the best titles come from the having a better perspective about the essence of the PR after taking other aspects of the PR into consideration. In this guide, I’ll show you how you can how to write a press release for a new product to grab the attention of journalists and media influencers and ultimately get your product seen by your target audience. This stage is very important. with drag & drop elements and add photos, videos, call-to-action buttons and social media conversations to your press release. Boilerplate – about the store and the brand; Contact information (contact person, store address, phone). Amplify your voice and propel your story with our best-in-class newswire solutions. Throughout the press release, default to clear language that emphasizes what the product offers, particularly any benefits that are unique to the product. Use this template to outline your product update in a proven format that explains your product's benefits. Quotes are here to add a human angle to the press release - they need to add value. A press release template is an official news announcement sent to journalists, often used to generate publicity. Real-world press release example:Bubble T Cosmetics: Bubble T launches the Curated Collection, as loved by influencer Ling.KT!Why is it worth writing about this particular product? Otherwise, it’s best to bring attention to your product by showcasing how it’ll benefit your customers and improve their day-to-day lives. Because only innovation is likely to attract the journalist’s attention. Each free press release template is available in Microsoft Word (DOC) format. Of course, make sure that you write in a journalistic style (perhaps following the AP guide, though The Chicago Manual of Style, APA, MLA, and others are acceptable) and include all the pertinent informatio… Letâs say you operate a stop smoking service â highly newsworthy, thumbs up ⦠... example pr for cafe (1) Father's Day promos. If youâre launching a new product or service, a press release can help spread the word. Below you’ll find 3 different types of new product press release examples to inspire you to create your own. If you’re sending a release to announce a product launch, for example, a classic mistake would be a quote like ‘We’re delighted to have launched a new product’. A press release template is an official news announcement sent to journalists, often used to generate publicity. “Fashion Nova Cares with Cardi B will provide people with necessary relief to help them get through this crisis. When? You still need to remember about trying to establish a human connection with whoever you’re writing to, and not mass mailing everybody. Just choose a press release template and download it. It focuses on a single purpose. Take a look at this product launch PR Release from Apple. Informing journalists and customers about your new product is very important. Press Release Dec 21, 2018 DermaSet is Launching a New Software Called DermaSet 4 You, Artificial Intelligence to Help With Wrinkles. Create . You can write and distribute an event press release as well if you plan hosting an event to launch your product. This is a much better approach than the “spray and pray” method, hoping that someone will be interested in your story. The press release that follows is that kind of release. When you're launching products or services, the information is often best expressed in written form. The goal is to attract new customers. Like any form of effective content writing, a press release should be written with the target audience in mind. Whether youâre marketing a new business venture, promoting a new book, or simply drumming up some interest for an upcoming non-profit event, the press release is an invaluable tool that can make or break your efforts at gleaning some much-desired media attention. Marathon Brewing Releases Signature Beer, 26.2 Brew, Nationwide. Getting the word out definitely is on your mind and that’s absolutely what you should be thinking about. Copy/paste this new hire press release to create a new employee announcement for your organization. Let’s get down to details if you want to learn how to write a powerful product launch press release. Product Launch. Is there a formal product launch ceremony? Press Release Dec 21, 2018 DermaSet is Launching a New Software Called DermaSet 4 You, Artificial Intelligence to Help With Wrinkles. Here's an example of a release we issued for an actual client. Whether youâre ready to announce product launches, events, or new hires, we offer a variety of premade Press Release PDF Templates that are perfect for your company. Founded in Los Angeles in 2006, Fashion Nova prides itself in bringing the freshest assortment of new styles every day for women, men and kids across the U.S. and Internationally. I recommend spending a bit more time on it and making sure it’s attention-grabbing and mentions your product’s USP (unique selling proposition). Let’s break it down to the basics; a press release is an official announcement from a company, organization or individual, providing information about a newsworthy event. 5 Steps to Write a Good Press Release for a ProductWhy a Killer Press Release isn’t Enough to Get Media CoverageWhy 99% of Media Pitches Fail:4 Steps to Land a Mention for Your Product Focused Press Release in MediaDetailed Step-by-step Guide to Land a Press Mention for Your Press ReleaseStep 1: Define Your GoalsStep 2: … Use the Correct Release Language. It looks good but actually doesnât say anything or add anything to the story. Knowing how to write a press release that actually gets attention is very important and using a press release distribution channel with wide coverage as well. Have to play a part in supporting the communities that we serve, ” said Saghian. And published for a purpose come with a solid online following new hire press release helps promote product... 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